Mahwah and Ho-Ho-Kus, NJ – November 16, 2007 – Impact & Image LLC, specializing in driving brand demand with its rapid delivery of short-term advertising, marketing and brand promotion projects, respecting the principles of continuous incremental improvement, today announced the launch of their latest project for New Jersey’s sought-after caterer, Kevin’s Thyme.

Because of Bergen County’s proximity to New York City, many top corporations and their executives are located there. Those interested in impressing their customers, competitors and vendors, hire Kevin's Thyme to cater their meetings, sales kick-offs, product launches, user groups and holiday parties. When planning more personal celebrations, such as weddings and other once-in-a-lifetime family gatherings, the well-heeled enlist the culinary artistry of Chef Kevin Oppici’s Kevin’s Thyme. Locals take a respite from work to lunch in their elegantly appointed café or eliminate their daily dinner dilemma with takeout.

“Randy worked with my former employer, Above the Salt, on several promotion projects. After experiencing her hands-on approach and attention to detail, I knew her company was right for us. Impact & Image researches their customer’s industry. You want to work with someone who understands your industry and makes you feel comfortable by speaking in your terms – not trying to impress or overwhelm you with marketing jargon. I may have been wrong to start a project at my busiest time of year, but their fast-paced schedule enabled us to launch before the holiday rush and translated into a better way to communicate with my customers. Chefs understand that “mise en place” or “everything in its place” is essential. Impact & Image took the work out of the preparation for our Web project. The Web site is just the start of what will be a long relationship with Impact & Image,” said Kevin Oppici, Chef and Proprietor of Kevin’s Thyme.

“Most rewarding about owning your own firm is being able to meet and work with the best in a variety of fields. The melding of Kevin’s expertise in culinary arts with Impact & Image’s brand promotion service is truly a recipe for success. It is always so gratifying and refreshing to meet people so passionate about their business and so focused on quality – traits seldom found today,” said Randy Donalds, CEO of Impact & Image LLC.

Impact & Image focuses on creating a compelling customer experience. They blend the psychology of selection with continuous incremental improvement to provide an emerging business with a manageable way to expand their business. Through print, Web and video production, they capture attention, evoke feelings and relate their customers’ brand identity and message.

About Kevin's Thyme

Kevin’s Thyme, located in the picturesque bedroom community of Ho-Ho-Kus New Jersey, is recognized as New Jersey's ultimate destination for gourmet catering, café dining and takeout. Their four-star restaurant approach and commitment to excellence means everything is prepared from scratch using the finest fresh ingredients. Chef and Proprietor, Kevin Oppici, takes great pride in purchasing ingredients from purveyors whose standards are as high as his. By focusing on quality ingredients, not price, his end results are far superior.

Chef Oppici’s world-class foundation from the Culinary Institute of America, Mustard Grill in Napa Valley, Above the Salt, rich travel experiences and honed skills under mentor Chef Catherine Alexandrou-Bourdeaux of the well-honored French restaurant Chez Catherine in Westfield are evident in every dish. Chef Oppici is surrounded by a top-notch staff including Sales and Event Manager, Pat Kelly, who are ready to ensure your occasion is truly memorable.

Kevin's Thyme mixes cuisines for their signature American Eclectic style - classics with a twist. Remember Kevin's Thyme, when planning weddings, anniversaries, birthdays, holidays, retirements, bridal showers, baby showers, communions, bar and bat mitzvahs, pool parties, barbeques, holidays, reunions, corporate meetings, sales kick-offs, product launches, user groups or any other type of event. Their on-site chefs and servers as well as their relationships with florists, photographers, entertainers, valet attendants, favor vendors and rental companies mean that all their customers have to do is figure out what to wear to their special day.

About Impact & Image LLC

Impact & Image LLC, based in Mahwah NJ, equips new and emerging businesses with the foundation and ongoing support for their brand identity. They believe it is possible to be both ahead of the competition and customer-centered. They understand that by making brand promotion the core function and responsibility of the entire organization, their clients can create a compelling customer experience and incite people to want and recommend their brand.

Their short-term project approach allows emerging businesses to easily manage incremental change and achieve success to reach the next level in their business.

Media Contact

Randy Donalds
CEO
Impact & Image LLC
201-828-2044